American singer Beyonce veers into fashion, launches swimwear collection (Video)

0
463

American R&B pop singer Beyonce Knowles has made her first foray into fashion after she launched her swimwear collection.

The performer’s popular high fashion-inspired activewear brand has launched its premiere swimwear capsule, Flex Park, which includes an all-orange offering of beach-ready accessories, bucket hats, bikinis, and swimsuits.

With a focus on self-confidence, the associated campaign features beauty entrepreneur and fashion influencer, Kristen Noel Crawley, as well as creative multi-hyphenate and actor, Quincy Brown, and body-positive influencer Tabria Majors.

READ ALSO: Ralph Lauren moves to make esports players fashion icons in new campaign (Video)

Dropping on July 22 on adidas.com and in store the following day, standout pieces include one-piece bathing suits, cover ups, and two pieces available in sizes XS-4X.

There’s also a matching shirt and short set for him, a pair of slides, a bucket hat, and a bag.

LEAVE A REPLY

Please enter your comment!
Please enter your name here